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LEADERSHIP SNAPSHOT / 03

Kyash Product Experience

Unified app-wide UI and UX while leading a four-person product design team.

Company
Kyash
Role
Head of Product Design
Team
Four-person product design team
Period
2023—2025

How I approached the problem

  1. 01Problem

    Keep an app of financial features coherent as one product.

    View detail — Problem

  2. 02Exploration

    Use shared critique and experience standards to align design judgment.

    View detail — Exploration

  3. 03Solution

    Lead app-wide UI and UX direction, supported by continued design-system improvement.

    View detail — Solution

  4. 04Validation

    Public released screens show the product. Internal before/after comparisons and measured impact are not available here.

    View detail — Validation

01 — Mandate

SHIPPED PRODUCT · PUBLIC

Own the experience as one product—not a collection of financial features.

02 — Leadership in practice

01 / PRODUCT DIRECTION

App-wide UI and UX

As Head of Product Design, I set experience direction across the Kyash app and participated in the product work represented throughout its public experience.

02 / TEAM & SYSTEM

Consistency through shared judgment

I led four team members and aligned design quality through critique, experience standards, and continued design-system improvement.

03 — Public evidence

Kyash App Store screen showing the public mobile wallet product
Current public Kyash App Store material.
Kyash App Store screen explaining a public wallet feature
Public product evidence; not an internal design file.
Kyash App Store screen presenting another part of the wallet experience
Public product evidence from the released app.
Evidence boundary

I cannot publish Kyash’s internal design-system files after leaving the company. The unmodified screens shown here come from the public App Store; my stated responsibility and participation are provided by Zeke. Kyash and related trademarks remain the property of their respective rights holders.

Source — Kyash on the App Store
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